Integrated Marketing Specialist
At Peacock, we know life is complicated but believe entertainment shouldn’t be. We envision a more human streaming experience that embraces the entertainment you love. Backed by 100+ years of NBCUniversal legacy, we know how to entertain. We combine this legacy with an insatiable itch for innovation, embracing the data and technologies that challenge the status quo. Our team is never done obsessing over how best to deliver excellence across television, film, sports, news, and more. This ambition is a group effort. As challengers at heart, our secret weapon is our talented team of big thinkers, data-driven drivers of growth and innovation. We start by putting people first, embracing empathy and compassion to create a more dynamic, more fulfilling workplace and a better, more enjoyable product. As a company, we embrace the power of transparency and inclusion. We know the best idea can come from anywhere, so we’re committed to creating an organization where we act as one and put ego aside. We are determined to forge the next frontier of streaming through trust, teamwork, and talent. The team sits at the intersection between our streaming platform and our marquee brands, including NBC Entertainment, Universal Pictures, USA Network, Bravo, NBC News, Telemundo and more. The Intergrated Marketing Specialist will support the wider team in executing linear, digital, social, experiential and event integrations that span the portfolio. They will regularly work with brand and growth marketing teams, as well as portfolio marketing leads, to support the ideation and execution of innovative and impactful cross-functional NBCU promotions. The right candidate will dream big, thrive in both a fast-paced start-up environment as well as a complex corporate organization and have strong organizational and interpersonal skills. Responsibilities: Manage support plans for NBCU next-day programming, key specials, simulcasts and other Peacock and NBCU priorities Build, document and communicate cross-brand marketing plans in support of both Peacock and NBCU programming priorities Lead cross-functional efforts to develop strategic and holistic support plans, stretching across all Peacock Channels including On-Platform Promo, Merchandising, Social, CRM, Performance Media and more. Develop performance read outs and work with manager to drive insights that optimize future campaigns Manage all aspects of asset trafficking with brand partners including requesting necessary graphics, copy and appropriate trackable links as well as communicating feedback to Peacock and securing approvals Support team in all current priorities for Peacock efforts and strategic initiatives, including social, digital, linear, experiential and event executions that span the portfolio. Assist team with creating and managing decks including coordinating workback plans and review deadlines