VP, Content Intelligence
We are looking for an VP to lead a variety of projects and initiatives that allow us to impact the business across NBC Entertainment and Peacock. This individual will be a critical player within the Content Consumer Insights team, tasked with building and scaling methodologies and programs that can be leveraged by the wider team, as well as acting as a connecting force between Content Consumer Insights and other teams we partner with. In this role, you will report to SVP of Content Consumer Insights in support of stakeholders across the organization. The successful candidate will have a proven track record in the following: Building and scaling methodologies and toolkits Making sense of the robust content landscape, and viewers’ decision-making processes Applying the right insights at right times in decision-making processes Interfacing with and influencing content and marketing executives RESPONSIBILITIES: Build robust and scalable methodologies and related tools that can be leveraged by the wider Content CI team Serve as a connecting force between the Content CI and Strategy CI teams, ensuring robust sharing of information, insight, and context that help elevate all of our work Execute title-level research across a variety of genres (scripted, unscripted, late night, live events, syndication), especially at early stages of content and marketing development Stay close to titles from greenlight to post-launch, tracking and organizing insights collected across teams and research touchpoints Ensure team presence is felt with West Coast stakeholders, staying engaged and informed on titles and consulting as needed with content, marketing and strategy execs Identify efficiencies in our work and workflow to ensure focus on the right questions that will grow and support the business the most Champion methodological innovation, meeting with new and existing agency partners to keep our research toolkit ahead of the curve