Director, Retail Media Strategy & Partnerships

NBCUniversal is seeking a Director to join the Advanced Advertising Strategy team to focus on forging offsite media partnerships with retail media networks. On this team, you will design strategies, business plans, forecasting, and modeling to drive growth and yield. This will involve evaluating partnership opportunities, tracking performance, and owning communication for executive leadership. In addition, you will own commercialization efforts and strategic partnerships in collaboration with Sales, Planning & Inventory, Product, Sales Enablement, and Finance teams and be responsible for providing subject matter expertise on the retail media (and adjacent) industry. RESPONSIBILITIES Identify, evaluate, and execute strategies for retail media, enabling rapid revenue growth in collaboration with sales leadership and senior stakeholders across NBCU departments and partner organizations. Partner on go-to-market sales motion and how retail media partnerships & offerings fit into NBCU’s day-to-day business and suite of data solutions. Evaluate potential partnerships and areas of opportunity to deliver important KPIs within NBCU. Scale the monetization of new partnership & offerings by establishing the selling strategy and operationalizing end-to-end processes for new products & partnerships. Coordinate technical integrations and data collaborations with key partners in the marketplace. Monitor marketplace trends and extract insights across linear TV, CTV, retail media, and advanced advertising. Maintain regular business reviews with workings groups across partnerships to track progress and evolve strategic initiatives. Track revenue and other key metrics within retail media partnerships to maintain pulse on the business. Collaborate with other internal groups to maintain consistency across marketplace insights readouts that go out to the company. Routine deliverables to leadership teams to monitor partnership performance.

Job ID
744000038881828
DetailURL
https://jobs.smartrecruiters.com/NBCUniversal3/744000038881828
Job Level
Profession
LastUpdated
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51511752_2 Ad Sales Ad Sales Strategy Strategy/Planning United States NEW YORK New York
Job Reference number
51511752_2
Multi Location
No
Is Remote Job?
No