Manager, Platform Partner Marketing - Fandango

The Manager, Platform Partner Marketing, will join a small, yet mighty team to create and execute cross-channel marketing campaigns and programs with key partners including Roku, Vizio, Samsung, and LG (to name a few) that drive critical support for the Fandango at Home business. Core responsibilities will include being the main marketing point of contact on our efforts to drive transactions for Fandango at Home’s content across PVOD, EST, and AVOD on platforms via creative asset management and delivery, trafficking approvals, and presenting performance details of promotions, and other marketing efforts as they come up. This role will also internally work across consumer-facing divisions of the organization, including integrated marketing, partner marketing, social media and content strategy, performance marketing, and CRM. This position will lead the marketing strategy, media planning, growth marketing, execution, reporting, and optimization across the platform and Fandango at Home business. Serve as the day-to-day point of contact for platform partners, including selecting titles for promotion, overseeing creative assets, answering campaign-related questions, pitching ideas, and navigating feedback. Work with external partners and cross-functional stakeholders across the organization to build marketing programs and lead end-to-end marketing activation execution. Lead project management, including deliverables and timelines for campaigns, building project plans, and overseeing all campaign elements from creative development, production, trafficking approvals, performance tracking, and reporting. Draft pitch materials, and presentation decks, and share promotional plans in support of campaigns, aggregate reporting on campaigns and promotions, work to build recommendations for marketing plans, and build wrap reports using compiled program data. Partner with the legal team to develop partnership agreements and promotional program rules. Collect and share competitive & industry trends, and new technologies within the film/TV business and performance marketing arenas. Maintain tracking documents and calendars across the marketing team. Any other duties as defined by Marketing leads.