Analyst, Consumer Insights, NBC News

The NBC News Consumer Insights team looks to advance the understanding of the attitudes and motivations of our audiences. The Consumer Insights team uses quantitative research (surveys) and qualitative methods (focus groups, online communities, content analysis) to understand audience connection points with NBC News brands like TODAY, Nightly News, Meet the Press, Dateline and NBC News NOW. Our research informs editorial, marketing, product and ad sales efforts across linear and digital platforms. Responsibilities: Work with the Director of Consumer Insights to support the NBC News editorial and marketing teams with program testing, brand trackers, promo testing and brand studies. Assist with custom primary research projects from start to finish, including research design, writing surveys, analyzing results and writing reports and presentations. Help program and proof surveys using various online platforms. Assist with analysing research data to develop strategic insights and in preparing reports for internal clients. Help review and synthesize existing secondary research studies on the news landscape to help internal clients stay on top of consumer trends. Identify and pull video clips as needed for research projects. Assist team with coordinating and planning research presentations. Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week. This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range: $62,000-$80,000.