AdTech Manager

The AdTech Manager will be the primary stakeholder in implementing and maintaining advertising technology. The role will collaborate closely with the Ad Operations team, helping to integrate & support ad tech vendors and publisher partners across the NBCU digital ecosystem. It will support and enhance our advertising technology stack and help identify optimization opportunities to improve our advertising delivery process, reduce latency, and increase monetization. Job Duties Manages a variety of projects that includes providing analysis and presenting project plans, scope, and risks. Help create product requirements and manage implementation for projects related to the company's ad stacks. Ensures timely communications and educates internal and external stakeholders on tech requirements, development progress, and project timelines. Track technical aspects of ad performance to analyze and recommend ad-related product optimizations. Manages Ad Tech stack and platform architecture definition, execution, evolution, and new features. Leads Ad Tech stack integrations (DSP, DMP, SSP, ad servers, site analytics) across all brands and properties. Acts as the primary point of contact for project issues and/or troubleshooting regarding Ad Tech platform integrations. Design and implement Ad Tech improvement plans with Product, Ad Operations teams, and third-party vendors. Consult on implementation during the ad vendor/partner review phase. Coordinate ad-related initiatives with vendor/partner technical resources. Test scenario development with the QA team. Design and implement multivariate testing. Troubleshooting ad-related issues that Ad Ops can’t address. Supports contract negotiation with Ad Tech vendors and trains internal teams on new Ad Tech Capabilities. Closely track industry trends and best practices, including IAB recommendations, standards, and proposed specifications. Creates and maintains reports for executives and stakeholders.