Associate Producer, Audience Retention

NBCUniversal Local is seeking a detail-oriented and bilingual (Spanish and English) Associate Producer of Audience Retention to join our team. This role focuses on growing and engaging digital audiences through loyalty products such as newsletters, apps and FAST (free advertising-supported streaming television) channels. The ideal candidate is passionate about newsletters, digital media and audience engagement, eager to contribute to innovative retention strategies, and ready to make an impact on NBCU’s bilingual audiences. This role is a unique opportunity to gain hands-on experience in audience development and retention strategies, while contributing to the digital growth of one of the industry’s leading bilingual media organizations. Join a team that is committed to innovation, storytelling, and connecting with audiences across platforms. Key Responsibilities Collaborate with the Audience Retention Manager, Editorial, Analytics, Product team, and external vendors to execute bilingual audience engagement and retention strategies. Identify and act on opportunities within the daily news cycle to drive retention initiatives, working closely with internal stakeholders. Support and implement retention strategies for FAST channels across NBCU Local core platforms and third-party streaming services. Assist in App Store Optimization (ASO) to improve app discoverability and user engagement. Analyze audience behavior and campaign performance data, sharing actionable insights to refine retention strategies. Develop and manage newsletter retention strategies for NBC, Telemundo, and Regional Sports Networks by: Building and optimizing retention tactics Maintaining healthy subscriber lists Creating and maintaining user journeys that include welcome and reengagement emails Enhancing newsletter templates for improved performance